Google Ads
Google Ads provides advertising and conversion measurement tools. Website tags can send browser-side conversion and audience signals to support campaign measurement.
View details → Google AdsMeta Pixel is a website measurement technology used with Meta advertising. It can send event signals that support conversion measurement and audience creation.
Public scanning observes browser-side signals and does not inspect advertising accounts, audience membership, or server-side Conversions API activity.
Scan your siteBased on 146 publicly scanned websites.
of scanned websites have observable Meta Pixel signals (60 websites).
Monthly share of eligible publicly scanned websites. Each month has its own sample.
| Month | Adoption | Websites scanned |
|---|---|---|
| 2026-07 | 38.8% | 103 |
| 2026-08 | 50.0% | 30 |
| 2026-09 | 61.1% | 18 |
| 2026-10 | 14.3% | 7 |
| Technology combination | Share |
|---|---|
| Meta Pixel + Google Analytics 4 | 83.3% |
| Meta Pixel + Google Tag Manager | 81.7% |
| Meta Pixel + Google Ads | 70.0% |
| Meta Pixel + Adobe Target | 11.7% |
| Meta Pixel + Adobe Analytics | 6.7% |
These statistics are based exclusively on websites scanned through the GA Auditor public web scanner. GA Auditor detects technologies using publicly observable website signals such as HTML, JavaScript, network requests, cookies, endpoints, IDs, and other technology fingerprints.
Private GA Auditor customer workspace data is not included in these statistics.
Learn more about our methodology →Scan your site for free and get a detailed report of the analytics, marketing, advertising, consent, and tracking technologies detected.
Scan your site nowGoogle Ads provides advertising and conversion measurement tools. Website tags can send browser-side conversion and audience signals to support campaign measurement.
View details → Google Ads